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Disrupting the Game: From the Bronx to the Top of Nintendo by Reggie Fils-Aime book cover for the Book of the Day memoir book review
Our Score4.6/ 5
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Disrupting the GameFrom the Bronx to the Top of Nintendo

Reggie Fils-Aime

Reggie Fils-Aimé, the Nintendo of America boss who became a fan favorite, turns his career into a leadership memoir in Disrupting the Game. It traces a path from the Bronx to the E3 2004 stage where he introduced himself to gamers, packaging hard-won management lessons inside a genuinely improbable rise. Best for readers who like business advice grounded in a real life story.

From the review

Most corporate memoirs front-load the brand and bury the person. Reggie Fils-Aimé does the opposite. He opens with the kid in the Bronx, the son of Haitian immigrants, and lets you feel the weight of being underestimated long before any boardroom appears. By the time he gets to that now-famous E3 2004 entrance, where he announced himself to a room of gamers with a line about kicking ass and taking names, you understand the swagger as something earned rather than performed. The book's spine is that arc: outsider to insider, with the outsider lens never fully dropped.

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